Strategic Sustainability Marketing Services

At Jennwork, I transform complex sustainability narratives into compelling content that resonates with key stakeholders, including consumers, community, colleagues and capital markets.

My approach combines data analytics with strategic storytelling to help climate-focused organizations articulate their vision, drive engagement, and accelerate business growth.

Three Core Service Categories

1. ESG Communications Strategy

Develop comprehensive ESG messaging frameworks that build credibility, engage stakeholders, and avoid greenwashing. From communication audits to messaging platforms, I help you articulate your sustainability story with authenticity and impact.

Example project: Created Meta's sustainability messaging architecture and stakeholder engagement strategy.

2. Climate Tech Content Development

Transform technical climate solutions into compelling narratives that drive action. Specialized in carbon markets, renewable energy, and climate innovation, I create content that generates leads, builds authority, and supports revenue goals.

Example project: Doubled inbound leads for Flowcarbon through strategic website content refresh.

3. Stakeholder Engagement Campaigns

Design multi-channel programs that connect your sustainability initiatives with the audiences who matter most. From investor communications to consumer education, I create campaigns that deliver measurable impact.

Example project: Increased market visibility by 28% for Ceezer through targeted digital engagement.

My data-driven approach ensures your sustainability messaging resonates with target audiences and delivers measurable results. Whether you need strategic consulting or executive leadership for your climate-focused marketing team, I provide solutions that increase awareness, deepen engagement, and accelerate growth.

Let's discuss how I can transform your sustainability marketing strategy. >>

My Sustainability Marketing Framework

I apply a proven four-step methodology to sustainability marketing challenges, from developing comprehensive climate tech strategies to optimizing existing ESG communications. This data-driven framework ensures your sustainability messaging resonates with target audiences and delivers measurable results.

Each phase of this framework is customized to your specific sustainability goals:

Research & discovery: Analyze your current positioning, stakeholder perceptions, and competitive landscape to identify opportunities for authentic differentiation.
Strategy development: Create a data-driven sustainability messaging platform that aligns with business objectives and stakeholder expectations.
Content creation: Transform complex climate narratives into compelling content across multiple channels, formats, and touchpoints.
Measurement & optimization: Track engagement, lead generation, and business impact to continuously refine your sustainability communications.

Sustainability marketing Services

ESG Communication Strategy & Execution

Climate Tech & Carbon Market Narrative Development

Sustainability Website Content & SEO Optimization

ESG Podcast Strategy & Production

Sustainability Thought Leadership Development

Climate Brand Positioning & Messaging

Sustainability Social Media Strategy & Campaigns

ESG Webinar & Event Content

Digital Marketing for Climate Solutions

Strategic Partnerships for Sustainability Initiatives

Internal Sustainability Communications

Climate-Focused Content Marketing & Lead Generation

Sustainability Report Content Development

Executive Sustainability Messaging

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